Curriculum: Marketing and consumer behaviour - A.Y. 2023/2024
1st year
| Course | credits | Programme |
|---|---|---|
| AGRICULTURAL AND FOOD MARKETING (AGR/01) | 6 | Download |
| BUSINESS MANAGEMENT AND FINANCE (SECS-P/07) | 11 | Download |
| ECONOMIC FUNDAMENTALS OF THE AGRI-FOOD SYSTEM (AGR/01) | 10 | Download |
| FOOD SAFETY MANAGEMENT (AGR/12,AGR/16) | 10 | Download |
| INDUSTRIAL ORGANIZATION (AGR/01) | 10 | Download |
| QUANTITATIVE METHODS (AGR/01) | 12 | Download |
| Course | AGRICULTURAL AND FOOD MARKETING (AGR/01) |
|---|---|
| credits | 6 |
| Programme | Download |
| Course | BUSINESS MANAGEMENT AND FINANCE (SECS-P/07) |
|---|---|
| credits | 11 |
| Programme | Download |
| Course | ECONOMIC FUNDAMENTALS OF THE AGRI-FOOD SYSTEM (AGR/01) |
|---|---|
| credits | 10 |
| Programme | Download |
| Course | FOOD SAFETY MANAGEMENT (AGR/12,AGR/16) |
|---|---|
| credits | 10 |
| Programme | Download |
| Course | INDUSTRIAL ORGANIZATION (AGR/01) |
|---|---|
| credits | 10 |
| Programme | Download |
| Course | QUANTITATIVE METHODS (AGR/01) |
|---|---|
| credits | 12 |
| Programme | Download |
| Course | credits | Programme |
|---|---|---|
| RESEARCH METHODS IN AGRICULTURAL AND FOOD ECONOMICS | 1 | |
|
All degree-seeking students are required to attend theology teachings aimed at offering a reasoned and critical knowledge of the Christian message.
TEOLOGIA - CORSO SEMINARIALE |
||
| Course | RESEARCH METHODS IN AGRICULTURAL AND FOOD ECONOMICS |
|---|---|
| credits | 1 |
| Programme |
|
All degree-seeking students are required to attend theology teachings aimed at offering a reasoned and critical knowledge of the Christian message.
TEOLOGIA - CORSO SEMINARIALE |
2nd year
| Course | credits | Programme |
|---|---|---|
| AGRICULTURAL AND FOOD MARKET INSTITUTIONS (AGR/01) | 6 | Download |
| ECONOMICS OF AGRICULTURAL AND FOOD MARKETS (AGR/01) | 7 | Download |
| FOOD CONSUMER PSYCHOLOGY AND MARKET INTELLIGENCE (M-PSI/06) | 5 | Download |
| MULTI-CHANNEL RETAIL MARKETING (SECS-P/08) | 5 | Download |
| QUALITATIVE RESEARCH METHODS FOR THE AGRI-FOOD SYSTEM (M-PSI/06) | 5 | Download |
| Course | AGRICULTURAL AND FOOD MARKET INSTITUTIONS (AGR/01) |
|---|---|
| credits | 6 |
| Programme | Download |
| Course | ECONOMICS OF AGRICULTURAL AND FOOD MARKETS (AGR/01) |
|---|---|
| credits | 7 |
| Programme | Download |
| Course | FOOD CONSUMER PSYCHOLOGY AND MARKET INTELLIGENCE (M-PSI/06) |
|---|---|
| credits | 5 |
| Programme | Download |
| Course | MULTI-CHANNEL RETAIL MARKETING (SECS-P/08) |
|---|---|
| credits | 5 |
| Programme | Download |
| Course | QUALITATIVE RESEARCH METHODS FOR THE AGRI-FOOD SYSTEM (M-PSI/06) |
|---|---|
| credits | 5 |
| Programme | Download |
| Course | credits | Programme |
|---|---|---|
| ELECTIVE COURSES | 10 | |
| SEMINARS | 1 | |
| SOFT SKILLS AND ENTREPRENEURSHIP | 1 | |
| THESIS | 20 |
| Course | ELECTIVE COURSES |
|---|---|
| credits | 10 |
| Programme |
| Course | SEMINARS |
|---|---|
| credits | 1 |
| Programme |
| Course | SOFT SKILLS AND ENTREPRENEURSHIP |
|---|---|
| credits | 1 |
| Programme |
| Course | THESIS |
|---|---|
| credits | 20 |
| Programme |
Notice: Elective courses
| *SUGGESTED ELECTIVE COURSES | CREDITS | SEMESTER | PROGRAMME |
| LAW AND REGULATION IN FOOD VALUE CHAINS (IUS/03) | 5 | 2 | Download |
| FOOD FOOTPRINT: THE ENVIRONMENTAL IMPACT OF THE AGRO FOOD CHAIN (AGR/13) | 5 | 1 | Download |
| ITALIAN CIVILIZATION AND LANGUAGE FOR INTERNATIONAL STUDENTS (L-FIL-LET/12) | 5 | 1 |
Students may replace one of the optional courses with one taken from the curriculum “Business and Management”