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ARE YOU AN ENROLLED STUDENT?
YOU ARE A LECTURER OR STAFF MEMBER
IT

Faculty of: ECONOMICS AND LAW; AGRICULTURE, FOOD AND ENVIRONMENTAL SCIENCES

Food marketing and sales management

Piacenza

Domestic applicants
International applicants
Duration
2 Years
Language
Italian
Degree Classes
LM-77 (Management)

Curriculum - A.Y. 2023/2024

1° year

Course credits Programme
AGRICULTURAL AND FOOD ECONOMICS AND POLICY (AGR/01,SECS-P/02) 12 Download
FINANCIAL STATEMENT ANALYSIS AND STRATEGIC CONTROL (SECS-P/07) 6 Download
INTERNATIONAL STRATEGIES (IUS/02,SECS-P/07) 10 Download
MACROECONOMIC SCENARIOS FOR MANAGEMENT (SECS-P/02) 6 Download
MARKETING RESEARCH (SECS-P/08,SECS-S/03) 12 Download
RETAIL MARKETING (SECS-P/08) 8 Download
TRADE MARKETING POLICIES AND SALES CHANNELS (SECS-P/08) 8 Download
All degree-seeking students are required to attend theology teachings aimed at offering a reasoned and critical knowledge of the Christian message.

THEOLOGY - SEMINAR COURSE
Course AGRICULTURAL AND FOOD ECONOMICS AND POLICY (AGR/01,SECS-P/02)
credits 12
Programme Download
Course FINANCIAL STATEMENT ANALYSIS AND STRATEGIC CONTROL (SECS-P/07)
credits 6
Programme Download
Course INTERNATIONAL STRATEGIES (IUS/02,SECS-P/07)
credits 10
Programme Download
Course MACROECONOMIC SCENARIOS FOR MANAGEMENT (SECS-P/02)
credits 6
Programme Download
Course MARKETING RESEARCH (SECS-P/08,SECS-S/03)
credits 12
Programme Download
Course RETAIL MARKETING (SECS-P/08)
credits 8
Programme Download
Course TRADE MARKETING POLICIES AND SALES CHANNELS (SECS-P/08)
credits 8
Programme Download
All degree-seeking students are required to attend theology teachings aimed at offering a reasoned and critical knowledge of the Christian message.

THEOLOGY - SEMINAR COURSE

2° year

Course credits Programme
BRAND MANAGEMENT (IUS/04,SECS-P/08) 12 Download
ECONOMICS OF QUALITY AND SAFETY (AGR/01,AGR/15) 10 Download
INTERNET MARKETING AND COMMUNICATION POLICIES (SECS-P/08) 5 Download
Course BRAND MANAGEMENT (IUS/04,SECS-P/08)
credits 12
Programme Download
Course ECONOMICS OF QUALITY AND SAFETY (AGR/01,AGR/15)
credits 10
Programme Download
Course INTERNET MARKETING AND COMMUNICATION POLICIES (SECS-P/08)
credits 5
Programme Download
Course credits Programme
ENGLISH FOR FOOD MARKETING 5
THESIS 18
Course ENGLISH FOR FOOD MARKETING
credits 5
Programme
Course THESIS
credits 18
Programme

Training activities from the following:

(credits 8)

Course credits Programme
ELECTIVES 8
STAGE 8
Course ELECTIVES
credits 8
Programme
Course STAGE
credits 8
Programme

Note "EDUCATIONAL ACTIVITIES CHOSEN BY THE STUDENT"

Without prejudice to the student's ability to choose any course offered at the University, as long as it is compatible with the educational path, the Faculty suggests completing the study plan by choosing from the following courses:    

  • Food Culture and Ethics (IUS/11) - 4 cfu
  • Data management (ING-INF/05) (Borrowed from Economics) - 4 cfu