The Undergraduate Programme in Tourism Management, Sustainability, and Enhancing the Land has a duration of 3 years.
To obtain the undergraduate degree, 180 credits (ECTS) are required, which are acquired to the extent of about 60 each year with evaluation tests both for the courses and for other supplementary forms of teaching.
1st year
- Geography of the Environment and the Territory (with Territorial Analysis Workshop) 8 ECTS
- Economics and Organization of Tourism and Tourism Enterprises 6 ECTS
- Management of tourism companies (with Budgeting and reporting systems workshop) 8 ECTS
- Sociology of Tourism (with Tourism Research Workshop) 8 ECTS
- History of Contemporary Tourism (with Entrepreneurship Pathways Workshop) 8 ECTS
- English language 8 ECTS
- Language: French, German 8 ECTS
- Elective exam 6 ECTS
2nd year
- Tourism and enhancement of cultural heritage (with workshop on artistic itineraries and archaeological itineraries) 12 ECTS
- Marketing of the territory and tourism enterprises (with Service innovation workshop) 8 ECTS
- Travel Culture and Ethics of Tourism (with Narrating the Territory workshop) 8 ECTS
- Communication, Branding and Social Media Management for Tourism 8 ECTS
- Experiential Tourism and Planning of the Tourist Experience 8 ECTS
- English Language for Tourism 8 ECTS
- French or German language for tourism 8 ECTS
- Elective exam 6 ECTS
3rd year
- Sustainable tourism and sustainability of the land (with Event Management workshop) 6 ECTS
- HR Management (with Soft Skills Development workshop) 8 ECTS
- Tourism and Cultural Systems Law (with B Founding workshop and certifications) 8 ECTS
- Digital platforms for tourism (with AI and Tourism data-driven workshop) 8 ECTS
- Audiovisual Media Techniques (with Video Making and Content Creation Workshop) 8 ECTS
- Internship (also abroad) 12 ECTS
- Final dissertation (related to the internship) 2 ECTS
The study plan provides for the attendance of courses in Theology, in order to offer a motivated, reasoned and organic knowledge of the Catholic religion.