Business management

The General Management profile aims to develop the following skills, knowledge and abilities:

• specialist knowledge of governance, management and organisation processes in various types of companies and inter-company aggregates;
• a systemic view of economic, social, legal, cultural and technological phenomena in line with recent developments, instances of change, and the international perspective in companies of different sizes;
• the acquisition of advanced models and tools, including quantitative ones, for the management of decision-making processes in the various business functions;
• a solid in-depth study of the logic of managerial management (efficiency, cost-effectiveness, flexibility, sustainability);
• communication, teamwork, learning, initiative and leadership skills, conflict management, development of change processes and business innovation;
• the fluent use, in written and oral form, of two languages of the European Union, with particular reference to disciplinary vocabulary.

The study plan favours the acquisition of a systematic and organic vision of the company, the mastery of mathematical-statistical tools, the principles and institutions of the national and international legal system.

The profile includes, as a fundamental training moment, a mandatory company internship that allows you to:

• expand the skills provided by the university educational profile with professional knowledge that can only be acquired in the workplace;
• facilitate students' professional choices through direct experience in the world of work.

Specifically, the study plan and the teaching methodologies adopted are aimed at developing the ability to:

• formulate strategies and make decisions in different competitive contexts, including through the development of strategic and business plans;
• define the company's marketing and communication policies, in order to create effective relations between the company and the market;
• assess the effect of financial structure choices on investment decisions;
• apply financial valuation and value creation techniques;
• design the organisation of company systems and deal with the management of human resources in the light of processes of innovation and change;
• manage production systems, material and product flows and the distribution chain;
• develop synergistic relationships with the various actors in the area and in particular with the public administration system;
• analyse the determinants of economic growth and the drivers for sustainable development.

Business plan and entrepreneurship: it's an opportunity to get involved.

To develop skills aimed at: